Coralis Berggren

Senior Field Marketing Specialist @ Roofr

About Coralis Berggren

Coralis Berggren is a Senior Field Marketing Specialist with a diverse background in marketing and sales across various companies, including Google and Circle. She possesses expertise in demand generation, particularly within the SaaS cycle, crypto, finance, and cyber security sectors.

Current Role at Roofr

Coralis Berggren serves as a Senior Field Marketing Specialist at Roofr, a position she has held since 2024. She works remotely from Atlanta, Georgia. In this role, she is involved in developing and executing marketing strategies that drive demand generation, particularly in the sales SaaS cycle.

Previous Experience at Google

Before joining Roofr, Berggren worked at Google as a Content Analyst for six months in 2018. Her role was based in San Francisco, California, where she contributed to content strategy and analysis, enhancing her skills in digital marketing.

Education and Expertise

Berggren has a strong educational background in marketing. She earned a Master of Science in Marketing Management from the University of Groningen in 2022. Additionally, she studied Digital Marketing at TBS Education in Barcelona during a semester abroad in 2017. Her expertise includes driving demand generation with a focus on sectors such as crypto, finance, and cyber security.

Career Progression

Berggren's career includes diverse roles across various companies. She worked as a Sales Development Representative at Juniper Networks in 2019 and as a Field Marketing Specialist at Zscaler from 2019 to 2021. Prior to these roles, she held positions at CA Technologies, Jönköpings läns museum, and Redsky Marketing AB, showcasing her capability to adapt and excel in different marketing environments.

International Education Background

Berggren's educational journey includes an International Baccalaureate from Atlanta International School, completed in 2013. She also holds a Bachelor of Science in Business Administration from Jönköping University, which she completed in 2018. This international education has contributed to her diverse skill set and ability to work effectively in collaborative settings.

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