Kathy Armstrong
About Kathy Armstrong
Kathy Armstrong is a Senior Manager of Marketing at RouteOne, where she has worked since 2016. She has a diverse background in graphic design and marketing, with previous roles at WXYZ-TV and RouteOne.
Current Role at RouteOne
Kathy Armstrong serves as the Senior Manager of Marketing at RouteOne, a position she has held since 2016. In this role, she is responsible for overseeing marketing initiatives and strategies that enhance the company's visibility and engagement. Her strong project management skills play a crucial role in the successful execution of marketing campaigns across various platforms. Armstrong's leadership contributes to the overall marketing success of RouteOne, which is located in Farmington Hills, MI.
Previous Experience at RouteOne
Prior to her current role, Kathy Armstrong worked at RouteOne as a Marketing Manager from 2014 to 2016. During this two-year tenure, she focused on developing and implementing marketing strategies that aligned with the company's goals. Additionally, she served as the Digital Marketing Manager for eight months in 2014, where she contributed to the digital marketing efforts of the organization. Her experience at RouteOne laid the foundation for her current position.
Background in Graphic Design
Kathy Armstrong has a background in graphic design, having worked as a Graphic Designer at WXYZ-TV from 2000 to 2009. This nine-year experience allowed her to develop skills in visual communication and media production. Her work in broadcast media provided her with a strong understanding of how to create engaging content that resonates with audiences.
Education and Expertise
Kathy Armstrong earned a Bachelor of Fine Arts (BFA) degree in Graphic Arts from Wayne State University. This educational background has equipped her with the necessary skills and knowledge to excel in various marketing roles. Her expertise spans multiple disciplines, including print, broadcast, web, and social media strategy, which enhances her effectiveness in her current marketing position.