Tad Ota
About Tad Ota
Tad Ota serves as the Vice President of Sales and Marketing Analytics at Sallie Mae, where he has worked since 2017. He has a strong background in analytics, having held various roles in marketing and risk management across multiple financial institutions.
Current Role at Sallie Mae
Tad Ota serves as the Vice President of Sales and Marketing Analytics at Sallie Mae. He has held this position since 2017, contributing to the company's strategic direction in Newark, Delaware. In this role, he focuses on leveraging analytics to drive sales and marketing initiatives.
Previous Experience at Sallie Mae
Prior to his current role, Tad Ota held several positions at Sallie Mae. He worked as the Senior Director of Marketing Channels from 2014 to 2017 and as the Director of School and Partner Channel Analytics from 2011 to 2014. His tenure at Sallie Mae has spanned various aspects of marketing and analytics.
Background in Risk Management
Tad Ota has a background in risk management, having worked at Wells Fargo Auto Finance as a Risk Management Manager from 2003 to 2008. He also served as a Risk Manager at JPMorgan Chase & Co. for one year in 2008. His experience in these roles has provided him with a solid foundation in analytics and risk assessment.
Education and Expertise
Tad Ota studied at Penn State University from 1991 to 1996, where he gained knowledge that supports his extensive experience in analytics. He specializes in demand analytics and forecasting, utilizing Oracle Sales Cloud CRM for market intelligence, which enhances his effectiveness in his current role.
Career Progression
Before joining Sallie Mae, Tad Ota worked at MBNA as a Personal Banking Officer from 1996 to 2003. His career has evolved through various roles in analytics and management, showcasing his expertise in sales and marketing analytics across different organizations.