Maria Cadbury

Global Director Of Strategic Partnerships And Commercials @ Say It Now

About Maria Cadbury

Maria Cadbury serves as the Global Director of Strategic Partnerships and Commercials at Say It Now, where she has worked since 2020. She has extensive experience in sales and strategic partnerships across various companies, including her role as Founder and CEO of We Are Spring since 2018.

Current Role at Say It Now

Maria Cadbury serves as the Global Director of Strategic Partnerships and Commercials at Say It Now. She has held this position since 2020, contributing to the company's growth and transformation from an agency to an adtech business. In her role, she leads sales and business development initiatives, establishing key relationships with agencies and resellers to expand the commercial reach of the organization. She collaborates closely with the CEO, CPO, and CTO to drive product development initiatives, leveraging her market insights.

Professional Experience

Maria Cadbury has extensive experience in various leadership roles across the advertising and media sectors. Prior to her current position, she worked at Ultimate Asset as a Board Advisor for three months in 2020. She held multiple roles at Vibrant Media, including Account Director and Senior Director of Sales and Strategic Partnerships. Other notable positions include Managing Director at Evolve Media, LLC, and General Manager at Adconion Media Group. Her diverse background spans over two decades, showcasing her expertise in strategic partnerships and business development.

Educational Background

Maria Cadbury studied at The Open University, where she earned a Bachelor of Science with Honours in Sociology and Politics, achieving a 2.1 classification. Her educational background provides a foundation for her understanding of market dynamics and consumer behavior, which she applies in her professional roles.

Achievements and Contributions

Maria has spearheaded significant initiatives at Say It Now, including the transformation of the company into an adtech business. She has expressed enthusiasm for collaborations, such as teaming up with ShowHeroes to enhance brand-viewer interactions. Additionally, she delivered a winning pitch at MAD/Fest 2023 for the Wickes Brand Challenge and participated in discussions on innovation within the podcasting space at The Podcast Show in May.

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