Christine Davis Clay
About Christine Davis Clay
Christine Davis Clay is the Senior Director of Brand Strategy and System Marketing at Scripps Health in Greater San Diego Area, with a background in marketing and education.
Current Role at Scripps Health
Christine Davis Clay serves as the Senior Director of Brand Strategy and System Marketing at Scripps Health in the Greater San Diego Area. In this role, she oversees strategic marketing initiatives and brand development for the healthcare system.
Previous Positions at Scripps Health
Christine Davis Clay has a long history with Scripps Health. She previously worked as the Director of Marketing from 2003 to 2008 and as the Manager of Marketing Services from 1999 to 2003, both positions based in the Greater San Diego Area. Her extensive tenure at Scripps Health underscores her expertise and consistent contributions to the organization's marketing efforts.
Educational Background
Christine Davis Clay holds a Master of Science (MS) in Education from C.W. Post College of Long Island University. She also earned a Bachelor of Arts (BA) in Psychology from the University of Mary Washington. Her educational background provides a strong foundation for her professional endeavors in marketing and brand strategy.
Major Contributions and Initiatives
Christine Davis Clay has led several key initiatives at Scripps Health. She was instrumental in creating the Scripps MD Anderson Cancer Center brand in San Diego through a partnership with MD Anderson Cancer Center. She also directed the development of the Scripps Listens patient community and spearheaded the alignment of the Scripps Health Foundation’s fundraising goals with the organization’s branding efforts. Additionally, she co-launched marketing efforts with health plan partners such as Cigna and Blue Shield.
Leadership and Awards
Christine Davis Clay's leadership at Scripps Health has been recognized through various accolades, including the prestigious Scripps’ Leadership Award for the launch of the Creative Services Group. Her involvement in high-level joint operating committees for Cigna Scripps Select and Blue Shield Trio has contributed significantly to strategic decision-making processes. She also championed CRM and marketing automation solutions, providing real-time insights into marketing effectiveness.