Alexandra (Prestipino) Landro
About Alexandra (Prestipino) Landro
Alexandra (Prestipino) Landro serves as the Associate Director of SEO at Seer Interactive, where she has worked since 2021. She holds a Bachelor of Business Administration and a Master's Degree in Digital Innovation in Marketing from Temple University, and has a proven track record of driving significant revenue and profit increases in her division.
Work at Seer Interactive
Alexandra Landro has been serving as the Associate Director of SEO at Seer Interactive since 2021. In this role, she oversees all clients within the SEO division, emphasizing risk management and identifying new business opportunities. Prior to her current position, she held various roles at Seer Interactive, including Senior SEO Team Lead and SEO Team Lead, contributing to her extensive experience in the field. She leads staffing, resourcing, and hiring decisions for a team of over 70 account managers and associates, demonstrating her leadership capabilities.
Education and Expertise
Alexandra Landro holds a Bachelor of Business Administration (B.B.A.) with a focus on Legal Studies and Management Information Systems from Temple University. She furthered her education by obtaining a Master's Degree in Digital Innovation in Marketing from the same institution. This educational background equips her with a strong foundation in both business and digital marketing, enhancing her expertise in SEO and digital strategy.
Background in Digital Marketing
Before joining Seer Interactive, Alexandra Landro gained valuable experience at Liquid Interactive, where she worked as a Digital Marketing Intern, Digital Marketing Associate, and Digital Marketing Strategist from 2015 to 2017. Her roles at Liquid Interactive allowed her to develop a comprehensive understanding of digital marketing strategies and operations, which she has applied in her subsequent positions.
Achievements in SEO Performance
During her tenure at Seer Interactive, Alexandra Landro drove significant improvements in the SEO, Technical SEO, and Content Divisions. She achieved a 113% increase in revenue and a 166% increase in profit margins, showcasing her effectiveness in enhancing operational efficiency and profitability within the organization. Her focus on training and knowledge management initiatives has contributed to the overall success of her teams.
Leadership and Team Management
In her current role, Alexandra Landro directly manages four team leads, concentrating on their professional development and support for client portfolios. Her leadership extends to managing operational efficiency through various initiatives, ensuring that her team remains well-equipped to meet client needs and adapt to industry changes.