Cindy Guinasso
About Cindy Guinasso
Cindy Guinasso serves as the Director of Business Development at Semler Scientific, where she manages clinical training objectives and implements strategies for medical device deployment. With prior experience at Johnson & Johnson and Vnus Medical Technologies, she possesses expertise in Medicare Advantage Programs and health care marketing.
Current Role at Semler Scientific
Cindy Guinasso serves as the Director of Business Development at Semler Scientific, a position she has held since 2010. In this role, she manages clinical training objectives through an in-house team, ensuring effective implementation and usage of medical devices. Her leadership focuses on enhancing the operational efficiency of clinical care through strategic initiatives.
Previous Experience at Johnson & Johnson
Before joining Semler Scientific, Cindy Guinasso worked as a Sales Representative at Johnson & Johnson from 1993 to 1999. During her six years in this role, she operated out of New Brunswick, New Jersey, where she gained valuable experience in medical device sales and customer relations.
Experience at Vnus Medical Technologies
Cindy Guinasso held the position of Territory Manager at Vnus Medical Technologies from 2001 to 2005. In this role, she was responsible for managing sales and marketing efforts across her designated territory in the United States, contributing to the company's growth in the medical device sector.
Educational Background
Cindy Guinasso earned a Bachelor of Science degree in Marketing from California State Polytechnic University - Pomona, graduating in 1992. She furthered her education at the University of California, Irvine, where she studied Health Care at the Paul Merage School of Business from 2009 to 2011, enhancing her knowledge in the healthcare industry.
Expertise in Medicare Advantage Programs
Cindy Guinasso possesses expertise in Medicare Advantage Programs and shared risk programs, including both capitated and fee-for-service models. This knowledge supports her role in developing strategies that align with healthcare policies and improve patient care outcomes.