Kevin Hirst
About Kevin Hirst
Kevin Hirst is a Group Director at Serino Coyne, where he has worked since 2012. He has extensive experience in managing marketing campaigns and has contributed to major Broadway productions.
Work at Serino Coyne
Kevin Hirst has served as Group Director at Serino Coyne since 2012. In this role, he has managed marketing and advertising campaigns for major Broadway productions, including notable titles such as WICKED, THE WHO’S TOMMY, JERSEY BOYS, TOPDOG/UNDERDOG, and KIMBERLY AKIMBO. His responsibilities include overseeing client account strategies and enhancing brand visibility within the entertainment sector. Hirst's contributions to the company have been recognized, earning him the Rookie of the Year Award in 2012.
Previous Experience in Media Production
Before joining Serino Coyne, Kevin Hirst accumulated diverse experience in media production. He worked as a Production Assistant at CBS from 2009 to 2011, where he contributed to various projects over a two-year period. His earlier roles included positions at NBC Sports Group as a Production Associate and Personal Assistant for two months in 2010, and as a Production Management Intern at Viacom for two months in the same year. Additionally, he interned at The History Channel and Disney ABC Television Group, gaining valuable insights into the production process.
Education and Expertise
Kevin Hirst holds a Bachelor of Science degree from Syracuse University, where he studied Television-Radio-Film and Marketing Management, with a minor in Theater. His education provided a solid foundation in both media production and marketing strategies. Hirst's expertise includes managing over 100 marketing campaigns, focusing on audience targeting and brand longevity, which has been instrumental in his career in the entertainment industry.
Background in Marketing and Client Relations
Hirst has a strong background in marketing and client relations, having worked as a Client Account Coordinator at AKA NYC for four months in 2011. His role involved recommending innovative opportunities to increase client visibility and revenue. Additionally, he served as a Broadcast Intern at SpotCo, where he further developed his skills in marketing strategies tailored for the entertainment sector.
Early Career and Development
Kevin Hirst began his career at Wegmans Food Markets as a Front End Coordinator from 2006 to 2011. This role provided him with foundational experience in customer service and operations. His transition into the entertainment industry included various internships and assistant roles, allowing him to build a comprehensive skill set that supports his current position as Group Director.