Christopher Becker
About Christopher Becker
Christopher Becker is the Director Franchise Europe at Sesame Workshop, a position he has held since 2021. He has extensive experience in licensing and marketing, having worked with notable companies such as The Walt Disney Company and SIMBA TOYS.
Current Role at Sesame Workshop
Christopher Becker serves as the Director Franchise Europe at Sesame Workshop, a position he has held since 2021. In this role, he is responsible for overseeing franchise operations across Europe, focusing on expanding the brand's reach and impact in the region. His expertise in brand marketing and licensing plays a crucial role in driving the organization's initiatives.
Previous Experience at The Walt Disney Company
Becker worked at The Walt Disney Company from 2012 to 2020, holding several key positions. He served as Senior Manager Licensing for Lucas, Disney & Marvel from 2012 to 2016 in Munich. Following this, he became the Head of Licensing for Switzerland from 2016 to 2020, where he managed licensing strategies and partnerships in the Swiss market.
Background in Operations and Marketing
Before his tenure at Disney, Becker was the Head of Operations and Marketing at SIMBA TOYS Middle East from 2004 to 2009. His responsibilities included managing marketing strategies and operational processes, contributing to the company's growth in the Middle East region. This experience provided him with a solid foundation in both operational management and marketing.
Education and Expertise in Business
Becker studied at Justus-Liebig-Universität Giessen, where he achieved a degree in Wirtschaftswissenschaften from 2002 to 2005. His educational background in business sciences supports his professional roles in brand marketing and licensing. Additionally, he has expertise in sustainability and NGO sectors, which enhances his contributions in the entertainment industry.
Podcast Participation and Communication Skills
In addition to his professional roles, Becker hosts or participates in a podcast, showcasing his skills in communication and media engagement. This involvement highlights his ability to connect with audiences and share insights related to his areas of expertise, further establishing his presence in the industry.