Tricia Mack
About Tricia Mack
Tricia Mack is a Senior Manager of Licensing at Sesame Workshop, where she has worked since 2019. She has a background in brand management and holds a B.A. in English and Communications from the University of Maryland.
Work at Sesame Workshop
Tricia Mack has been serving as the Senior Manager of Licensing at Sesame Workshop since 2019. In this role, she is responsible for overseeing licensing agreements and managing brand partnerships. Her work contributes to the organization's mission of educational outreach and content development for children. Sesame Workshop is known for its commitment to creating engaging educational content, and Mack's role is integral to expanding its brand presence.
Previous Experience in Brand Management
Before joining Sesame Workshop, Tricia Mack worked at Authentic Brands Group as a Brand Manager in the Sports division from 2016 to 2018. Her responsibilities included managing brand strategies and enhancing market presence. Prior to that, she spent several years at The Joester Loria Group, where she held multiple positions including Brand Manager from 2013 to 2016, Assistant Brand Manager from 2011 to 2013, and Approvals Coordinator from 2009 to 2011. This extensive experience in brand management has equipped her with valuable skills in licensing and brand strategy.
Education and Academic Background
Tricia Mack earned her Bachelor of Arts degree in English and Communications from the University of Maryland. This academic background has provided her with a strong foundation in communication strategies and critical thinking, which are essential in her roles within brand management and licensing.