Kelli Latchem
About Kelli Latchem
Kelli Latchem is the Director of Brand Partnerships at Sezzle, where she has worked since 2020. With 15 years of experience in commerce strategies across various sectors, she has held key roles at notable companies including M.M.LaFleur, TOMS, and Tory Burch.
Current Role at Sezzle
Kelli Latchem serves as the Director of Brand Partnerships at Sezzle, a position she has held since 2020. In this role, she focuses on developing strategic partnerships that enhance brand visibility and drive revenue growth. Her experience in the fashion and beauty sectors contributes to her ability to create effective collaboration opportunities that align with Sezzle's business objectives.
Previous Experience in Retail and Marketing
Before joining Sezzle, Kelli Latchem held several key positions in the retail and marketing sectors. She worked at M.M.LaFleur as the Director of Sales for one year, where she contributed to sales strategies in New York. Her role as Retail Marketing Program Manager at TOMS involved managing marketing initiatives in Los Angeles. Additionally, she has experience in visual strategy from her time at Joe Fresh and Tory Burch, where she focused on enhancing brand presentation and sales training.
Professional Background in Fashion and Beauty
Kelli Latchem has accumulated 15 years of experience in building and scaling commerce strategies across various sectors, including mass, direct-to-consumer (DTC), luxury, and consumer packaged goods (CPG) brands. Her extensive background includes roles at Abercrombie & Fitch and Johnson & Johnson, where she developed sales strategies and category designs for Neutrogena Makeup. This diverse experience has equipped her with a comprehensive understanding of market dynamics in the fashion and beauty industries.
Educational Qualifications
Kelli Latchem earned her Bachelor's degree in Communication and English from Denison University. This educational background has provided her with strong communication skills and a solid foundation in effective messaging, which she applies in her professional roles to drive brand partnerships and marketing strategies.
Track Record of Success
Kelli Latchem has a proven track record of creating and executing strategic roadmaps that drive revenue, profit, and market share. Her ability to align internal and external partners with business goals has been instrumental in her previous roles. This focus on measurable outcomes has established her as a valuable asset in the organizations she has worked with.