Anna Jäger
About Anna Jäger
Anna Jäger serves as the Vice President of Marketing at Sinch, where she has worked since 2023. With a robust background in marketing leadership roles across various companies, she emphasizes the significance of company culture and teamwork in enhancing productivity.
Work at Sinch
Anna Jäger has been serving as the Vice President of Marketing at Sinch since 2023, a role she has held for 9 months in Stockholm, Sweden. Prior to this position, she held various roles within the company, including Vice President of Marketing for EMEA and Global Marketing from 2022 to 2023, and Vice President of International Marketing for 9 months in 2023. Her earlier tenure at Sinch also includes serving as Director of Demand Generation and Marketing Operations from 2019 to 2021.
Education and Expertise
Anna Jäger has a strong educational background with degrees in Business Administration and Finance, specializing in International Marketing from Linnaeus University. She also studied International Marketing and Management at Oxford Brookes University. Additionally, she completed the XCEL Leadership program at Basefarm Academy, focusing on change management and leadership. Her expertise spans outbound and inbound marketing, customer lifecycle management, and retention strategies.
Background
Anna Jäger has extensive experience in the marketing field, having worked in various capacities across multiple organizations. Before joining Sinch, she held positions at Basefarm, ReadSoft, and TeliaSonera. Her roles included VP of Group Marketing at Basefarm and Key Account Manager at ReadSoft. She has been involved in product marketing, demand generation, and channel sales, contributing to her comprehensive understanding of marketing dynamics.
Achievements
Throughout her career, Anna Jäger has developed a wide range of skills, including brand migration, campaign management, and customer lifecycle management. She has a vision for enhancing customer engagement through relevant data and believes in fostering a positive company culture to improve teamwork and productivity. Her contributions have been instrumental in shaping marketing strategies and communication across various channels.