Arti Yadav
About Arti Yadav
Arti Yadav serves as the Vice President of Global Field Marketing at Sinch, a position she has held since 2020. She has extensive experience in marketing and communication, having previously worked at Microsoft and SAP in various managerial roles.
Current Role at Sinch
Arti Yadav serves as the Vice President of Global Field Marketing at Sinch. In this role, she is responsible for leading marketing strategies that enhance the company's global presence and drive customer engagement. Her tenure at Sinch began in 2020, and she has since focused on developing initiatives that align with the company's goals in the communications industry.
Previous Experience at Microsoft
Arti Yadav has extensive experience at Microsoft, where she held multiple roles over an eight-year period. She started as an Assistant Marketing Manager from 2002 to 2004, followed by a position as Communication Manager from 2004 to 2010. She later served as Marketing and Communication Manager from 2010 to 2012. Her work at Microsoft involved various marketing and communication strategies that contributed to the company's objectives in the Bangalore region.
Experience at SAP
Arti Yadav worked at SAP for a total of eight years, holding significant positions that shaped her career in marketing and communication. She began as Head of Marketing and Communication from 2012 to 2015, and subsequently served as Director of Strategic Go-To-Market projects from 2015 to 2020. Her roles at SAP involved overseeing marketing initiatives and strategic projects that supported the company's growth in the technology sector.
Education and Academic Background
Arti Yadav completed her Bachelor of Arts (BA) degree at Fergusson College from 1996 to 1999. She furthered her education by earning a Master of Business Administration (MBA) from Symbiosis Institute of Management Studies, where she studied from 1999 to 2001. Her academic background has provided her with a solid foundation in marketing and management principles.