Singular
Singular provides a comprehensive marketing analytics platform with specialized solutions for various industries, including fraud prevention, ad monetization, and deep linking.
Services
Singular provides a comprehensive marketing analytics platform designed to meet various needs in the marketing ecosystem. Its solutions include cost aggregation, mobile attribution, SKAdNetwork attribution, deep linking, cross-device attribution, fraud prevention, marketing ETL, audience management, benchmarks, ad monetization, and creative analytics. Each of these services is crafted to offer users a holistic view of their marketing efforts, streamline data collection, and provide actionable insights.
Industry-Specific Solutions
Singular offers tailored solutions for a range of industries, ensuring that its platform meets the unique requirements of different sectors. It provides specialized tools for agencies, e-commerce, finance, gaming, kids apps, and Web3 measurement. These industry-specific solutions enable businesses to leverage Singular’s robust analytics and reporting capabilities optimized for their specific market challenges and opportunities.
Fraud Prevention
The fraud prevention suite from Singular is designed to protect marketing investments through real-time fraud detection and prevention methods. This suite includes tools to identify and mitigate fraudulent activities, ensuring the integrity and accuracy of marketing and attribution data. By employing these advanced fraud prevention techniques, Singular helps businesses safeguard their advertising budgets and improve the reliability of their marketing analytics.
Ad Monetization Attribution
Singular’s platform supports ad monetization attribution, enabling users to automate the collection of ad revenue data. This feature allows users to align their monetization strategies with user acquisition efforts, providing a unified view of revenue and performance. By integrating ad monetization reporting with other marketing efforts, businesses can optimize their strategies for better financial outcomes.
Creative Analytics
Singular offers a creative analytics tool that allows users to visualize and compare the performance of their ad assets. This tool provides a side-by-side view of different creative elements, helping marketers to understand which assets are driving engagement and conversions. By providing detailed insights into creative performance, Singular enables businesses to make data-driven decisions to enhance their marketing campaigns.