Siteimprove
Siteimprove offers digital optimization solutions for various industries, providing tools for SEO, accessibility, and user experience enhancement.
Services
Siteimprove provides a comprehensive platform for digital marketers aimed at optimizing content, ensuring accessibility, and enhancing user experience. The platform includes tools for SEO, campaign optimization, content experience, and accessibility & quality assurance. Its services cater to various industries, including manufacturing, financial services, healthcare, higher education, and government. Siteimprove also offers training and certification through the Siteimprove Academy.
Product Features
Siteimprove features a diverse set of tools designed to optimize various aspects of digital marketing. These include SEO tools for improving search engine rankings, campaign optimization tools for maximizing marketing efforts, and content experience tools to enhance user engagement. In addition, Siteimprove prioritizes accessibility with tools for ensuring compliance with global standards such as WCAG and ADA. The platform also offers a free website checker and digital insights report.
Industry Integration
Siteimprove integrates seamlessly with various MarTech stacks and provides plugins for CMS systems, making it adaptable to diverse technological environments. The platform supports a partner program for agencies and technology providers, allowing them to resell or integrate Siteimprove's services into their own offerings.
Accessibility and Compliance
Siteimprove is committed to supporting global accessibility standards and compliance, including WCAG and ADA. The company employs a team certified by the International Association of Accessibility Professionals (IAAP) to ensure adherence to these standards. This commitment extends to its participation in the CSA Security, Trust & Assurance Registry (STAR) Program, highlighting its dedication to security and trust.
Training and Certification
Siteimprove offers robust training and certification programs through the Siteimprove Academy. The academy provides digital marketers and other professionals with the skills needed to utilize Siteimprove's tools effectively. This educational initiative ensures users are well-equipped to optimize content, ensure accessibility, and enhance overall user experience.