Andrew Dodson
About Andrew Dodson
Andrew Dodson is a CRM Manager with extensive experience in email marketing and copywriting. He has worked for various companies, including Slice, Bitcoin IRA, and Pressed Juicery, and holds a Bachelor's degree in Fine Arts from the American Musical and Dramatic Academy.
Work at Slice
Andrew Dodson has been serving as the CRM Manager at Slice since 2020. In this role, he is responsible for managing customer relationship management communications throughout the entire customer lifecycle. His duties include planning, design, segmentation, testing, delivery, and analysis of CRM initiatives. Andrew utilizes Salesforce Marketing Cloud as the primary email service provider (ESP) for effective CRM management.
Previous Experience in Email Marketing
Before joining Slice, Andrew held several positions in email marketing. He worked as the Email Marketing Manager at Bitcoin IRA from 2019 to 2020, where he focused on enhancing email strategies. Prior to that, he was an Email Marketing Manager at Pressed Juicery from 2018 to 2019. His career in email marketing began at Ideal Living, where he served in the same capacity for six months in 2017.
Background in Copywriting
Andrew has a background in copywriting, having worked at Alight Promos and Flashing Blinky Lights from 2013 to 2017. During this time, he held roles as a Copywriter and Email Marketing Specialist, contributing to content creation and email campaigns. His experience in copywriting complements his email marketing skills, enhancing his ability to craft effective communications.
Education and Expertise
Andrew studied at the American Musical and Dramatic Academy, where he earned a Bachelor's degree in Fine Arts from 2008 to 2011. This educational background has provided him with a foundation in creative expression, which he applies in his marketing and communication strategies.
Personal Interests
Outside of his professional endeavors, Andrew has a unique passion for perfecting the grilled cheese sandwich. He considers this culinary pursuit an art form, reflecting his appreciation for creativity and craftsmanship in various aspects of life.