Abid Ali Nadaf
About Abid Ali Nadaf
Abid Ali Nadaf is a Growth Marketing Lead specializing in e-commerce, with extensive experience in digital marketing across various sectors. He has a strong educational background in business administration and computer science, and has held multiple roles in leading companies in India.
Current Role at Sobha Ltd.
Abid Ali Nadaf currently serves as the Growth Marketing Lead for Ecommerce at Sobha Ltd. in Bengaluru, Karnataka, India. He has been in this role since 2023, focusing on developing and implementing digital marketing strategies that drive growth in the ecommerce sector.
Previous Experience in Ecommerce
Before joining Sobha Ltd., Abid worked at Believe Pte Ltd. as a Growth Specialist in Ecommerce from 2022 to 2023. His experience also includes roles at Bro4u.com, where he served as Digital Marketing Manager and later as Senior Marketing Manager from 2016 to 2020. Additionally, he worked at Onco as a Digital Marketing Specialist from 2020 to 2023, contributing to various digital marketing initiatives.
Education and Expertise
Abid Ali Nadaf holds a Master of Science in Bioinformatics from Manipal Academy of Higher Education, completed in 2011. He also completed an Executive Program for Young Managers at the Indian Institute of Management, Calcutta, from 2013 to 2014. His educational background in computer science and management supports his expertise in leveraging data analysis for digital marketing strategies.
Background in Digital Marketing
Abid has over a decade of experience in digital marketing, having worked in various capacities across multiple sectors, including e-commerce, healthcare, biotechnology, and interior design. His roles have involved crafting and executing innovative digital marketing strategies, managing teams, and leading digital transformations.
Foundational Experience and Skills
Abid began his career with project work at Manipal Life Sciences Centre in 2010, focusing on image processing and cytogenetics. He has also held positions as a Digital Marketing Specialist at Freelancer and as a Founding Member & Digital Marketing Specialist at InkLuv Designs LLP. His diverse experience has equipped him with a strong analytical and creative approach to marketing.