Melissa Kawerk
About Melissa Kawerk
Melissa Kawerk is a Customer Success Manager with extensive experience in programmatic strategy and digital marketing. She has worked in various roles across Lebanon and Dubai, including positions at Publicis Media and Omnicom Media Group.
Current Role at Sojern
Melissa Kawerk serves as a Customer Success Manager at Sojern, a position she has held since 2022. In this role, she focuses on enhancing customer relationships and ensuring successful implementation of solutions tailored to clients in the travel industry. Her expertise in programmatic strategy contributes to delivering effective digital marketing campaigns that align with client objectives.
Previous Experience at Publicis Media
Prior to her current role, Melissa worked at Publicis Media in Dubai, United Arab Emirates. She held the position of Senior Programmatic Executive - Precision from 2019 to 2021, where she managed programmatic advertising efforts. Following this, she served as Programmatic Manager - Precision for five months in 2021, further developing her skills in programmatic media buying and digital marketing strategy.
Background in Media and Marketing
Melissa has a diverse background in media and marketing, having worked at Omnicom Media Group as a Programmatic Executive from 2017 to 2019 in Lebanon. Her experience includes managing programmatic campaigns and executing digital marketing strategies. Additionally, she began her career at BRIDGE OF MINDS, where she held roles as an Administrative Coordinator and Social Media Executive.
Educational Qualifications
Melissa earned her Bachelor of Science (B.S.) degree in Computing from Arab Open University in Lebanon, completing her studies from 2014 to 2017. This educational background provided her with foundational knowledge and skills applicable to her career in digital marketing and programmatic strategy.
Expertise in Digital Marketing
Melissa Kawerk possesses expertise in programmatic strategy within the AdTech and travel industries. She specializes in both brand-based and performance-based digital marketing campaigns. Her skills encompass digital marketing strategy, media planning, and execution, making her a valuable asset in the field of customer success and digital advertising.