Monica Robertson

Enterprise Sales Director @ Sojern

About Monica Robertson

Monica Robertson is an Enterprise Sales Director with a strong background in AdTech and SaaS technology, currently working at Sojern since 2022. She has held various sales positions at Sojern since 2017, demonstrating expertise in managing diverse marketing channels and proficiency in Salesforce.

Current Role at Sojern

Monica Robertson serves as the Enterprise Sales Director at Sojern, a position she has held since 2022. In this role, she is responsible for leading enterprise sales initiatives and driving revenue growth. Her extensive experience in sales and account management supports her efforts to enhance client relationships and optimize sales strategies.

Previous Experience at Sojern

Monica has a significant history with Sojern, having held multiple positions since 2017. She began as a Sales Development Representative, then progressed to Associate Sales Executive, Sales Executive, and Sr. Sales Executive. In 2022, she was promoted to Enterprise Sr. Sales Manager for 11 months before becoming the Enterprise Sales Director. Her varied roles have equipped her with a comprehensive understanding of the company's sales processes and client needs.

Background in AdTech and SaaS Technology

Monica Robertson has a strong background in AdTech and SaaS technology, which is integral to her role in enterprise sales. Her expertise includes managing and optimizing various channels, such as Programmatic Display, Native, Search Engine Marketing, Facebook, Instagram, Metasearch, Video, and CTV. This knowledge enhances her ability to develop effective sales strategies tailored to client requirements.

Education and Expertise

Monica studied Marketing at the University of South Dakota, where she earned a Bachelor of Business Administration (BBA). Her academic background complements her professional experience, particularly in sales and business development. She is proficient in using Salesforce, which aids her in managing sales activities and tracking performance metrics.

Skills and Strengths

Monica utilizes Clifton Strengths Finder themes such as Ideation, Competition, Futuristic, Strategic, and Adaptability to inform her sales strategies. She is skilled in cross-collaboration and account management, which enhances team performance and fosters strong client relationships. Her ability to adapt and strategize contributes to her success in enterprise sales.

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