Alison Fox, MBA

Global Influencer Marketing Manager @ SOLO

About Alison Fox, MBA

Alison Fox is a Global Influencer Marketing Manager with a strong background in public relations and entrepreneurship. She has experience in managing influencer relationships and generating significant revenue through her work at Solo Stove and previous roles.

Work at Solo Stove

Alison Fox serves as the Global Influencer Marketing Manager at Solo Stove, a position she has held since 2021. In this role, she manages a team of over 300 influencers, focusing on generating significant revenue through influencer marketing strategies. Her efforts have resulted in millions in revenue, showcasing a strong return on investment. She also secures user-generated content driven by influencers, enhancing brand visibility and engagement.

Education and Expertise

Alison Fox holds multiple degrees that contribute to her expertise in marketing and public relations. She earned a Bachelor of Science in Public Relations from the University of Florida, where she studied from 1994 to 1997. She furthered her education with a Master of Arts in Communal Service from Brandeis University, completed between 1997 and 1999. Additionally, she obtained a Master of Science in Business Administration with a focus on Entrepreneurship from Babson F.W. Olin Graduate School of Business, studying from 2001 to 2003.

Background

Before her current role at Solo Stove, Alison Fox founded Theory of Creativity, LLC, where she worked for seven years from 2002 to 2009 in Chandler, Arizona. She also served as an Adjunct Professor at Western International University for six years during the same period. In 2020, she briefly worked as a Human Resources Specialist at Gray Television. Additionally, she held the position of Interim Librarian at The Walker School in 2019.

Achievements in Influencer Marketing

Alison Fox has demonstrated significant achievements in the field of influencer marketing. In 2021, she managed a large team of influencers, leading to millions in revenue generation. Her strategic approach to identifying brand-right relationships and securing influencer-driven user-generated content has been pivotal in her marketing initiatives. She combines her entrepreneurial spirit with a tech-savvy approach, contributing to her success in the industry.

Community Involvement

Since 2019, Alison Fox has been actively involved with the Atlanta Area Council of the Boy Scouts of America, serving as an Assistant Scoutmaster for Scouts BSA Troop 444-G and Troop 2019 in Marietta, Georgia. This role reflects her commitment to community service and youth development, showcasing her leadership and mentoring skills.

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