Jake Cratty
About Jake Cratty
Jake Cratty is a Sales & Marketing Ops Administrator at Solutionreach, Inc. since 2022, with a diverse background in sales, marketing, and project management across various companies in the solar and technology sectors.
Work at Solutionreach
Jake Cratty currently serves as the Sales & Marketing Ops Administrator at Solutionreach, Inc., a position he has held since 2022. He operates from Nixa, Missouri, where he focuses on enhancing sales and marketing operations. His responsibilities include designing and constructing marketing email sequences and triggers to automate communication strategies, which aim to improve customer engagement and conversion rates. Additionally, he implements automation processes using various software tools, contributing to the overall efficiency of the marketing efforts at Solutionreach.
Previous Experience in Sales and Marketing
Before joining Solutionreach, Jake Cratty held several roles that contributed to his expertise in sales and marketing operations. He worked at Suntuity as the Sr. Manager of Channel Sales Operations and Enablement for six months in 2021, following a brief tenure as Channel Sales Program Manager. His experience also includes a significant role at Vivint Solar, where he served as Sales Recruiting Manager from 2017 to 2020, and as Claims Manager from 2014 to 2016. These positions provided him with a solid foundation in sales processes and team management.
Education and Expertise
Jake Cratty pursued his education at Brigham Young University - Idaho, where he studied Information Technology from 2017 to 2020. He also studied Business Administration and Management at the same institution for a year from 2012 to 2013. Additionally, he completed a course in Computer Software Engineering at Udacity. This diverse educational background equips him with a blend of technical and managerial skills, enhancing his capabilities in sales and marketing operations.
Military Service Background
Jake Cratty served in the United States Army Reserve as an 88M (Heavy Transportation Operator) from 2012 to 2018. His military service provided him with valuable experience in logistics and operations, which complements his professional roles in sales and marketing. This background contributes to his ability to manage complex tasks and work effectively in team-oriented environments.
Skills in Automation and Data Analysis
Jake Cratty has developed strong skills in automation and data analysis throughout his career. He has implemented automation processes using software tools such as Salesforce, Hubspot, Chilipiper, Zoominfo, and Qualified. His ability to conduct detailed analysis and manipulate data allows him to curate targeted marketing email lists, enhancing the effectiveness of marketing campaigns. These skills are integral to his current role and previous positions in sales and marketing.