Alexa Terry Wilde
About Alexa Terry Wilde
Alexa Terry Wilde is a Community Manager at Spoonflower, where she has worked since 2021. She has a background in brand management and events, having held positions at Handmade Charlotte and Madewell.
Current Role at Spoonflower
Alexa Terry Wilde serves as the Community Manager at Spoonflower, a position she has held since 2021. In this role, she actively engages with the creative community and manages various initiatives to enhance brand loyalty. She leads Spoonflower's Brand Ambassador program, which was expanded in 2022 to include more participants and a more robust compensation package. Additionally, she manages sponsorship for large in-person events throughout the year, including craft workshops and networking opportunities.
Previous Experience at Madewell
Prior to her current role, Alexa held multiple positions at Madewell. She worked as an Associate Store Manager from 2014 to 2015 for 11 months at Lenox Mall, where she contributed to store operations and customer engagement. Following this, she transitioned to the role of District Events Lead from 2016 to 2017 for 9 months, focusing on event planning and execution within the district.
Experience at Handmade Charlotte
In 2015, Alexa worked as a Brand Manager at Handmade Charlotte for a period of 5 months in Dallas, Georgia. During her tenure, she was involved in brand strategy and content creation, contributing to the overall marketing efforts of the organization.
Education and Academic Background
Alexa Terry Wilde studied at Elon University, where she earned a Bachelor of Arts (B.A.) in Corporate Communications from 2006 to 2010. Prior to her university education, she attended Bishop McGuinness Catholic High School and achieved her GED during the same period.
Community Engagement Initiatives
At Spoonflower, Alexa actively retains and engages the creative community through various initiatives. These include monthly Design Challenges, Artist Spotlights, and quarterly webinars. She also provides resources on the Spoonflower Blog, contributing to the community's growth and interaction.