Peyton Crump
About Peyton Crump
Peyton Crump is the Lead Product Designer for the Artist Platform at Spoonflower, where he has worked since 2022. He specializes in enhancing user experience through Agile/Scrum and Lean UX methodologies and has a background in graphic design from East Carolina University.
Current Role at Spoonflower
Peyton Crump serves as the Lead Product Designer for the Artist Platform at Spoonflower, a position held since 2022. In this role, Crump is responsible for recruiting and hiring new talent for the design team. Crump has led significant redesign efforts for the Marketplace and Artist Platforms, focusing on integrating these platforms with major commerce sites such as Amazon and Walmart, particularly following Spoonflower's acquisition by Shutterfly.
Education and Expertise
Peyton Crump studied at East Carolina University, where a Bachelor of Fine Arts (BFA) in Graphic Design was achieved. This educational background laid the foundation for a career in design, equipping Crump with the skills necessary for effective user experience and interface design.
Professional Background
Crump has a diverse professional history in design, beginning as a Designer at East Carolina University from 1999 to 2002. Crump then worked at Viget in various roles, including Designer, Senior Designer, and Lead Designer, from 2002 to 2016. Crump also held a position as Lead UX/UI Designer at IBM for a brief period in 2016-2017. Prior to the current role at Spoonflower, Crump served as Lead Product Designer at Spoonflower from 2017 to 2022.
Design Methodologies
In the capacity of Lead Product Designer, Peyton Crump operates within Agile/Scrum and Lean UX frameworks. These methodologies are employed to enhance user experience and meet key performance indicators. Crump conducts extensive research, user tests, and A/B tests to optimize site experiences and validate design decisions, ensuring that the platforms meet user needs effectively.
Mentorship and Team Management
Peyton Crump plays a significant role in managing and mentoring UX/UI Designers and Product Owners. This aspect of Crump's work focuses on fostering professional growth and development within the design team, contributing to a collaborative and innovative work environment.