Bryan P.
About Bryan P.
Bryan P. is a Senior Email Marketing Manager with over 15 years of experience in email marketing, currently working at Spring Venture Group. He has a strong background in training teams, building documentation, and optimizing email programs, having previously held positions at KnowBe4, Bluegreen Vacations, and BrandsMart USA.
Work at Spring Venture Group
Bryan P. serves as the Senior Email Marketing Manager at Spring Venture Group since 2021. In this role, he focuses on developing and executing email marketing strategies that enhance customer engagement and drive business growth. He collaborates with data teams to create Tableau dashboards, providing C-Suite executives with insights into email performance. His responsibilities include monitoring domain reputation and conducting technical analyses related to email deliverability.
Previous Experience in Email Marketing
Before joining Spring Venture Group, Bryan P. held several key positions in email marketing. He worked at KnowBe4 as the Senior Email Operations Manager for 8 months in 2022. Prior to that, he was an Email Marketing Production Specialist at Bluegreen Vacations from 2017 to 2019. He also served as Email Marketing Manager at BrandsMart USA from 2012 to 2016 and as Email, SMS Marketing Director from 2019 to 2021. His diverse experience spans various aspects of email marketing, from production to strategy.
Education and Expertise
Bryan P. holds a Bachelor of Science degree in Interactive Media Design from The Art Institutes, where he studied from 2000 to 2005. He furthered his education by obtaining a Certificate in Advanced Social Media Marketing from the University of San Francisco in 2016. With over 15 years of experience in email marketing, he specializes in training and mentoring teams, building process documentation, and optimizing email programs across multiple brands.
Technical Skills and Contributions
Bryan P. possesses strong technical skills in email marketing. He monitors domain reputation and executes technical analyses on various factors affecting email deliverability, including IP blacklisting and spam complaints. He builds and optimizes segmentation and KPI reports for email programs, directly reporting to C-Suite executives. Additionally, he provides support to the Salesforce tech team to resolve email delivery errors, ensuring effective communication strategies.
Strategic Alliances and Campaign Innovations
Throughout his career, Bryan P. has formed strategic alliances with business associates and vendors to enhance sales and marketing processes. At TigerDirect.com, he played a crucial role in revolutionizing marketing campaigns to boost sales and market penetration. His ability to innovate marketing strategies has contributed to the overall profitability of the organizations he has worked with.