Alessandro Floridi
About Alessandro Floridi
Alessandro Floridi serves as the Head of Design at Steadfast Group Limited and is a member of the Design Leadership Forum at InVision. With extensive experience in user experience and design across various industries, he focuses on driving digital transformation and innovation while mentoring emerging design talent.
Work at Steadfast Group Limited
Alessandro Floridi has served as the Head of Design at Steadfast Group Limited since 2021. In this role, he focuses on leading design initiatives and enhancing user experiences within the organization. His tenure at Steadfast Group is marked by a commitment to driving digital transformation through effective design strategies.
Education and Expertise
Alessandro Floridi holds a Master of Design from Torrens University Australia and an Advanced Marketing Diploma from The Northern Sydney Institute - TAFE NSW. He also earned a Graduate Certificate of Design from Billy Blue College of Design. His educational background is complemented by expertise in behavioral science, which he integrates into his design leadership to improve user experiences.
Background
Alessandro Floridi has a diverse professional background, having worked in various roles across multiple industries. He co-founded Sleek and has held positions at notable companies such as Westpac, NBN Co Limited, and Orbitz Worldwide. His experience spans user experience design, digital design, and design management, contributing to his comprehensive understanding of design's role in business.
Achievements
Throughout his career, Alessandro Floridi has delivered design experiences across sectors including financial institutions, government, retail, SaaS, and R&D. His focus on using design to drive digital transformation and innovation has resulted in significant contributions to the organizations he has worked with. Additionally, he is passionate about mentoring design teams, fostering growth and skill enhancement among designers.
Current Roles and Contributions
In addition to his role at Steadfast Group Limited, Alessandro Floridi is a Design Leadership Forum Member at InVision since 2020 and serves as a UX Lecturer at Torrens University Australia. These positions allow him to share his knowledge and experience with emerging designers and contribute to the broader design community.