Ben Pitkowsky
About Ben Pitkowsky
Ben Pitkowsky is the Director of Business Development and Partnerships at Superfly, where he leads sponsorship efforts for events like Outside Lands. He has a background in Communication and Media Studies and has held various roles in business development and partnerships across several organizations.
Current Role at Superfly
Ben Pitkowsky serves as the Director of Business Development and Partnerships at Superfly, a position he has held since 2023. In this role, he leads sponsorship efforts for major events such as Outside Lands, managing client communications, crafting proposals, and executing partnerships. He is responsible for ensuring revenue goals are met, particularly through initiatives like Grass Lands, which focuses on cannabis product sales and consumption.
Previous Experience at Superfly
Prior to his current role, Ben Pitkowsky held multiple positions at Superfly, starting as a Coordinator in Business Development and Partnerships from 2020 to 2021. He then advanced to Manager and later Senior Manager in the same department, serving from 2021 to 2023. Throughout his tenure, he project managed RFPs, facilitating collaboration among creative, strategy, and production teams to ensure successful outcomes.
Education and Expertise
Ben Pitkowsky studied Communication and Media Studies at the University of Michigan, where he earned his Bachelor’s Degree from 2014 to 2018. He furthered his education at UNSW, completing a program in Communication and Media Studies in 2017. His academic background supports his expertise in business development and partnerships within the experiential marketing sector.
Internship Experience
Ben's early career included several internships that provided foundational experience in marketing and media. He interned at BuzzFeed as an Experiential Marketing Intern in 2017 and at JCPR as a Social Media and Video Production Intern in 2015. Additionally, he worked at Red Light Management as a Marketing and Management Intern and at Live Nation as a Production Assistant, both in 2016 and 2017.
Background in Partnerships and Marketing
Before joining Superfly, Ben Pitkowsky worked at MAC Presents as Coordinator for Partnerships and Media from 2017 to 2019. His role involved managing partnerships and media relations, which contributed to his development in business development strategies. He has a strong focus on building monetized intellectual property for brand partners, enhancing the experiential offerings at Superfly.