Fred Miketa

VP, Strategy @ Superfly

About Fred Miketa

Fred Miketa serves as the Vice President of Strategy at Superfly, a position he has held since 2023. He has a diverse background in marketing and strategy, having previously worked at notable companies such as BuzzFeed, Complex Networks, and Daily Front Row.

Current Role at Superfly

Fred Miketa serves as the Vice President of Strategy at Superfly, a position he has held since 2023. In this role, he is responsible for developing and implementing strategic initiatives that align with the company's goals. His expertise in strategy and marketing contributes to Superfly's mission in the events and entertainment industry.

Previous Experience in Strategy and Marketing

Prior to his current role, Fred Miketa held various positions that enhanced his expertise in strategy and marketing. He worked as Vice President of Strategy at Complex Networks from 2020 to 2023. Before that, he was the VP of Creative Strategy at BuzzFeed for a year and served as Director of Marketing Strategy at Complex Networks from 2013 to 2020. His diverse experience spans multiple sectors, focusing on strategic marketing and brand development.

Educational Background

Fred Miketa studied English Language and Literature at Fordham University, where he earned a Bachelor of Arts (B.A.) degree from 2000 to 2004. He also attended the University of Colorado Boulder for one year from 2000 to 2001. His educational background has provided him with strong communication skills, which are essential in his strategic roles.

Early Career Development

Fred Miketa began his career as Online Editor and Director of Events at XLR8R from 2004 to 2008. He then transitioned to Paper Communications as Marketing Manager, where he worked from 2008 to 2011. His early roles in editorial and marketing laid the foundation for his later strategic positions in the industry.

Marketing Leadership at Daily Front Row

From 2011 to 2013, Fred Miketa served as Marketing Director at Daily Front Row, Inc. During his tenure, he focused on enhancing the brand's visibility and engagement within the fashion and lifestyle sectors. This role contributed to his comprehensive understanding of marketing strategies and audience engagement.

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