Pauline Baron, MBA
About Pauline Baron, MBA
Pauline Baron, MBA, serves as the Sr. Director of Demand Generation at Supplier.io, bringing over 15 years of experience in innovative marketing strategies and brand building.
Work at Supplier.io
Pauline Baron currently serves as the Sr. Director of Demand Generation at Supplier.io, a position she has held since 2023. In this role, she focuses on developing and implementing demand generation strategies to enhance brand visibility and drive customer engagement. Her extensive experience in marketing and demand generation supports her efforts to create effective campaigns that resonate with target audiences.
Education and Expertise
Pauline Baron holds a Master of Business Administration (MBA) from ESAMC, where she studied Business, Management, Marketing, and Related Support Services from 2012 to 2013. She also studied International Business at the University of Saint Joseph, earning a certificate in 2015. Additionally, she completed a certificate program at Harvard Business School focusing on Healthcare Innovation & The Opioid Crisis in America from 2019 to 2020. Her educational background equips her with a strong foundation in marketing and business strategies.
Background
Pauline Baron has over 15 years of experience in marketing, specializing in building brands and generating leads through innovative strategies. Her career includes various roles in B2B SaaS companies, where she has developed go-to-market strategies and personalized buying experiences. Prior to her current role, she worked at Homethrive, Inc. as Director of Growth Marketing and held several positions at The Cigna Group, including Account Director and Marketing Project Manager.
Achievements
Throughout her career, Pauline Baron has been recognized for her ability to analyze market data in real time and adapt marketing strategies accordingly. She is known for creating compelling value propositions that effectively communicate brand messages. Additionally, she hosts a B2B podcast focused on growth marketing strategies, further establishing her expertise in the field and contributing to the marketing community.