Spencer Traver
About Spencer Traver
Spencer Traver serves as the Director of Marketing at Sustainment, where he has worked since 2024. He has extensive experience in marketing and client success, having previously held various roles at Simpli.fi from 2017 to 2023.
Current Role at Sustainment
Spencer Traver serves as the Director of Marketing at Sustainment, a position he has held since 2024. Based in the Austin, Texas Metropolitan Area, he is responsible for overseeing the entire user acquisition funnel, from strategy to execution. His role focuses on achieving growth goals for the company. Traver has developed a holistic growth charter aimed at product-led growth initiatives that target small, medium, and large manufacturers. He plays a crucial role in establishing marketing frameworks to connect with a rapidly growing market.
Previous Experience at Simpli.fi
Before joining Sustainment, Spencer Traver worked at Simpli.fi in various roles from 2017 to 2023. He started as an Account Coordinator and progressed through positions including Senior Account Coordinator, Senior Account Manager, Account Director, and finally, Sr. Content Marketing Manager. During his tenure, he contributed to client success and marketing strategies, demonstrating a strong focus on customer engagement and content development.
Educational Background
Spencer Traver studied at Texas Christian University, where he earned a Bachelor of Business Administration (B.B.A.) with a concentration in Marketing. His academic journey spanned from 2013 to 2017, providing him with a solid foundation in business principles and marketing strategies that he applies in his professional roles.
Marketing Framework Development
At Sustainment, Spencer Traver has played a pivotal role in establishing marketing frameworks that enhance brand awareness. His efforts aim to position Sustainment as a premier platform for domestic manufacturing supply chain management. This involves connecting with a rapidly growing market and elevating the company’s visibility within the industry.