Erika Childers
About Erika Childers
Erika Childers serves as the Director of Content & Brand at Tackle.io, where she has worked since 2020. With a background in content marketing and brand development, she has held various roles at UserIQ and other organizations, and she is known for her ability to inspire teams and audiences through storytelling.
Work at Tackle.io
Erika Childers serves as the Director of Content & Brand at Tackle.io, a position she has held since 2020. In this role, she develops and evangelizes the company's brand identity, vision, and messaging. Erika is involved in creating resources for Tackle Compass, which serves as a hub for software sellers. She is also known for her contributions to reports such as 'Revenue Pulse: Who is Buying in the Cloud Marketplaces?' and 'Revenue Pulse: 6 Things Top Cloud Sellers Do To Stand Out'. Her work focuses on aligning leaders and inspiring teams through effective narrative.
Previous Experience at UserIQ
Prior to her current role, Erika Childers worked at UserIQ in various capacities. She started as a Marketing Associate in 2016 for eight months, then progressed to Content Marketing Coordinator from 2016 to 2017 for one year. She continued her career at UserIQ as Content Marketing Manager from 2017 to 2019 for two years, and later served as Director of Content Marketing for five months in 2020. During her time at UserIQ, she developed content strategies and managed marketing initiatives.
Education and Expertise
Erika Childers holds a Bachelor’s Degree in Journalism with a focus on Public Relations and English from Georgia State University, where she studied from 2012 to 2015. She also studied Multimedia Communication at Georgia Southern University from 2009 to 2012. Her educational background supports her expertise in content creation and brand development. Erika is known for her ability to weave business stories into compelling narratives that resonate with audiences.
Background in Marketing and Social Media
Erika Childers has a diverse background in marketing and social media. She worked as a Social Media Manager at ATL WEBFEST in 2014 for seven months and held the position of Marketing Coordinator at Eddie's Attic for one month in 2014. Additionally, she served as a Marketing Coordinator at CloudTags from 2015 to 2016 for eleven months. Her early experiences included an internship at Paste Magazine in 2015, where she gained valuable insights into social media strategies.
Personal Interests
In her personal time, Erika Childers enjoys creating guacamole and listening to true crime podcasts. These interests reflect her creative side and her engagement with storytelling, both in her professional and personal life. She is also an advocate for the use of the Oxford comma, indicating her attention to detail in writing.