Jenny Sylvers
About Jenny Sylvers
Jenny Sylvers serves as the Senior ABM Manager at Tackle.io, a position she has held since 2022. With a background in digital marketing and a Bachelor of Business Administration from the University of Miami, she has worked in various marketing roles across several companies.
Work at Tackle.io
Jenny Sylvers has been serving as the Senior ABM Manager at Tackle.io since 2022. In this role, she focuses on account-based marketing strategies to drive engagement and growth. Her responsibilities include developing targeted marketing campaigns and collaborating with sales teams to enhance customer relationships. Tackle.io specializes in cloud marketplace solutions, and Jenny's expertise contributes to the company's marketing efforts.
Previous Experience in Digital Marketing
Before joining Tackle.io, Jenny Sylvers held various positions in digital marketing. She worked at RiskSpan as the Manager of Digital Marketing for 8 months in 2019. Following that, she served as the Senior Manager of Digital Marketing at Brightspot from 2021 to 2022. Her experience also includes roles at Surefire Local, where she was a Marketing Manager and a Marketing Strategist. These positions provided her with a diverse skill set in digital marketing strategies and execution.
Education and Expertise
Jenny Sylvers earned her Bachelor of Business Administration (BBA) in Marketing from the University of Miami, where she studied from 2011 to 2014. This educational background laid the foundation for her career in marketing, equipping her with essential knowledge and skills. Her expertise spans various aspects of marketing, including account-based marketing, digital marketing, and performance marketing.
Background in Marketing Roles
Jenny's career in marketing began with her role as a Marketing Assistant at the Restaurant Association of Metropolitan Washington in 2015. She then transitioned to KB Concepts PR as a Social Media Coordinator. Over the years, she has progressed through various marketing roles, including positions at Brightspot and Surefire Local, where she developed her skills in digital marketing and brand strategy.
Personal Interests and Activities
Outside of her professional responsibilities, Jenny Sylvers engages in outdoor activities such as hiking and camping. She enjoys experimenting with new cocktail recipes in her free time and attending hockey games as a leisure activity. Jenny values cross-functional collaboration in marketing, believing it is crucial for achieving success in her field.