Giulia Friedman

About Giulia Friedman

Giulia Friedman specializes in market research and competitive analysis to develop effective marketing strategies. She has held various roles in prominent companies, including her current position as Brand Manager for Monkey Shoulder at William Grant & Sons.

Current Role at William Grant & Sons

Giulia Friedman is currently employed at William Grant & Sons as the Brand Manager for Monkey Shoulder. She has held this position since 2024, working in the New York City Metropolitan Area. In this role, she focuses on developing and implementing marketing strategies that enhance brand visibility and market presence.

Previous Experience at William Grant & Sons

Prior to her current role, Giulia Friedman worked at William Grant & Sons as Brand Manager for Commercial Brands from 2023 to 2024. During her time in this position, she utilized her expertise in market research and competitive analysis to create effective marketing strategies.

Experience at Campari Group

Giulia Friedman has extensive experience at Campari Group, where she held multiple roles. She served as Global Brand Manager for Premium Spirits & RARE in Global Strategic Travel Retail for 9 months in 2022. Additionally, she was a Global Junior Brand Manager for Jamaica Rum from 2020 to 2022 and worked as a Marketing Coordinator for White and Dark Spirits from 2019 to 2020.

Leadership Role at Greene Analytics

Giulia Friedman was the Chief Executive Officer at Greene Analytics from 2017 to 2020. In this role, she led the company and was responsible for strategic decision-making and operational management.

Education and Expertise

Giulia Friedman studied at Babson College, where she earned a Bachelor of Science (B.S.) degree in Business Management. Her educational background complements her professional experience, allowing her to develop a robust skill set in strategy, problem-solving, planning, and analysis.

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