Chris White
About Chris White
Chris White serves as the Partnerships Lead EMEA at Talon.One, bringing over a decade of experience in customer engagement and promotional marketing. His career includes significant roles at companies such as Amazon, Contentful, and Zmags.
Current Role at Talon.One
Chris White serves as the Partnerships Lead EMEA at Talon.One, a position he has held since 2024. In this role, he focuses on building and managing strategic partnerships across the EMEA region. His responsibilities include collaborating with various teams to enhance customer engagement and optimize marketing strategies. Chris's expertise in promotional marketing campaigns plays a crucial role in driving the company's initiatives.
Professional Experience
Chris White has a diverse professional background with over a decade of experience in customer engagement and marketing technology. Prior to his current role, he worked at Contentful as Regional Partner Manager UK&I from 2020 to 2024. His previous positions include Senior Sales Executive at Zmags, Business Development Manager at Amazon, and Senior Business Development Manager at ChannelAdvisor. He has also held roles at Styla, Conexus, Office Depot, and IKON Office Solutions.
Education and Training
Chris White studied at The Kings School in Ottery St Mary from 1995 to 1999. He furthered his education at South Shields Technical College, where he studied Marine Engineering and achieved a Higher National Diploma (HND) from 1999 to 2001. His educational background provides a solid foundation for his career in business development and partnerships.
Specializations and Skills
Chris White specializes in automating and optimizing promotional marketing campaigns. He has extensive experience in managing consumer expectations for omni-channel applications. His expertise includes launching contextual 1-to-1 coupon, referral, discount, and loyalty campaigns. Chris collaborates with product, data, and technology teams to address and resolve roadmap bottlenecks related to marketing promotions.