Brooke Morgan

Manager, Digital Analytics @ Tapestry

About Brooke Morgan

Brooke Morgan serves as the Manager of Digital Analytics at Tapestry, a position she has held since 2021. She has a background in digital analysis, having previously worked as a Senior Analyst at Tapestry and in various roles at Hudson's Bay Company.

Work at Tapestry

Brooke Morgan has been employed at Tapestry since 2020. She initially served as a Senior Analyst, Digital, for one year before advancing to the role of Manager, Digital Analytics in 2021. In her current position, she oversees digital analytics initiatives, contributing to the company's strategic decision-making processes.

Previous Experience in Digital Analytics

Before joining Tapestry, Brooke Morgan worked at Hudson's Bay Company. She held two positions there: first as a Web Analyst from 2018 to 2019, and then as an Implementation Analyst from 2019 to 2020. These roles involved analyzing web performance and implementing digital solutions, enhancing her expertise in the field of digital analytics.

Education and Expertise

Brooke Morgan is pursuing a Master of Business Administration (MBA) at The University of Chicago Booth School of Business, with an expected completion date in 2026. She previously earned a Bachelor of Science in Management from Boston College, where she focused on Business Analytics and Information Systems. This educational background supports her analytical skills and business acumen.

Background

Brooke Morgan has built a career in digital analytics, with a focus on enhancing online performance and implementing data-driven strategies. Her professional journey includes significant roles at Tapestry and Hudson's Bay Company, where she developed her skills in web analysis and digital implementation.

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