Teads
Teads is a global media platform providing full-funnel omnichannel solutions, advanced cookieless targeting, and data-driven strategies to optimize advertising performance from attention to action in premium environments.
Services
Teads offers full-funnel omnichannel solutions that are delivered in premium, quality environments. They provide advanced cookieless targeting in the industry, achieving 80% more reach compared to traditional cookie-based campaigns. Their services include creative optimizations based on evidence, allowing businesses to improve brand lift, consideration, quality traffic, and purchase intent. Teads also combines quality media, data, and creative content to deliver sustainable business outcomes.
Data-Driven Solutions
Teads provides data-driven solutions aimed at reaching 100% of an audience in a cookieless world. By leveraging their TeadsAI technology, the company collaborates with clients to measure and optimize performance from attention to action across the marketing funnel. This approach allows their clients to precisely target and retarget audiences across Connected TV (CTV) and digital screens with premium and exclusive inventory, enhancing overall campaign efficiency.
Creative Studio Team
Teads employs an in-house creative studio team dedicated to identifying the best format, positioning, and environment for optimal campaign outcomes. This team focuses on delivering improvements in brand lift, consideration, quality traffic, and purchase intent. They are integral to providing high-quality media through exclusive content partnerships and the rollout of Teads CTV, ensuring clients' advertising content aligns with their strategic goals.
Omnichannel Solutions
Teads' omnichannel solutions enable businesses to reach and remarket to audiences across various platforms, including CTV and digital screens. These solutions are underpinned by premium and exclusive inventory, offering a robust platform for advertisers to engage with their desired audiences. The company prioritizes brand safety and quality media, delivering campaigns through close and exclusive content partnerships, ensuring a secure and effective advertising environment.
Measure and Optimize Performance
Teads collaborates with its clients to measure and optimize performance across the entire marketing funnel. Utilizing TeadsAI, the company ensures that campaigns are continuously refined from initial attention to final action. This allows brands to track and enhance their performance, delivering measurable and sustainable business outcomes. Their evidence-based approach ensures that every aspect of the campaign is optimized for maximum efficiency and impact.