Adriana Merino Zamora
About Adriana Merino Zamora
Adriana Merino Zamora is a Data Business Lead at Teads, where she has worked since 2018. She has extensive experience in digital account management and data operations across various companies in Mexico and the United States.
Current Role at Teads
Adriana Merino Zamora serves as the Data Business Lead at Teads, a position she has held since 2023. In this role, she is responsible for leading data-driven initiatives and strategies within the organization. Additionally, she has been working at Teads as an Account Manager since 2018, contributing to client management and project execution for six years. Her work is based in Miami, Florida.
Previous Experience in Digital Marketing
Before joining Teads, Adriana held various positions in the digital marketing sector. She worked at Publicis as a Digital Account Manager for 11 months from 2017 to 2018. Prior to that, she was with Havas Media México, where she served as Jefe de Planeación Digital from 2014 to 2016 and as Connection Manager from 2016 to 2017. Her experience also includes a role as a Sponsorship Executive at Dentsu Aegis Network from 2012 to 2014.
Educational Background
Adriana studied at Universidad Nacional Autónoma de México, where she earned a degree in Administración y gestión de empresas. Her studies spanned from 2005 to 2009, providing her with a solid foundation in business management principles.
Career Progression
Adriana's career in digital marketing has shown a steady progression through various roles and responsibilities. Starting as a Sponsorship Executive at Dentsu Aegis Network, she transitioned to Havas Media México, where she advanced to leadership roles. After her tenure at Publicis, she joined Teads, where she has taken on multiple roles, including Associate Director of Data Operations for Latam since 2021.