Cesare Mattia Eternini
About Cesare Mattia Eternini
Cesare Mattia Eternini serves as the Head of Performance at Teads since 2021, bringing extensive experience in digital marketing and advertising. He previously held various roles at EF Education First, where he developed a strong foundation in performance marketing and digital strategy.
Current Role at Teads
Cesare Mattia Eternini has been serving as the Head of Performance at Teads since 2021. In this role, he is responsible for overseeing performance marketing strategies and optimizing advertising efforts. His position is based in Zurich, Switzerland, where he has been contributing to the company's growth and success in the digital advertising space.
Previous Experience at EF Education First
Eternini has extensive experience at EF Education First, where he held multiple roles from 2014 to 2020. He started as a Web Marketing Intern, then progressed to Website Marketing Manager, and later served as Digital Advertising Manager and Digital Strategy Director. His tenure at EF Education First spanned six years, during which he developed skills in digital advertising and marketing strategies.
Education and Expertise
Eternini has a solid educational background in marketing and tourism management. He completed the Leading Digital Marketing Strategy Programme at INSEAD in 2018. He also holds a Bachelor's Degree in Tourism, Management and Territory from Università IULM, and participated in the Erasmus Program at Universitat Autònoma de Barcelona, focusing on Tourism Management & Marketing.
Skills in Digital Marketing
Eternini possesses extensive expertise in leveraging Google and Facebook advertising platforms to drive performance marketing strategies. He is certified in Google Ads and Analytics, demonstrating his proficiency in essential digital marketing tools. His strong interest in digital marketing innovation reflects his commitment to staying ahead in the rapidly evolving advertising landscape.
International Experience and Adaptability
Eternini thrives in international and multicultural environments, showcasing his adaptability and cultural sensitivity. His work experience spans various countries, including Switzerland and Italy, and includes a significant internship at The Ritz-Carlton Hotel Company in Spain. This diverse background contributes to his effectiveness in global marketing contexts.