Salma Kannane
About Salma Kannane
Salma Kannane is a Business Director at Teads, with a background in marketing and innovation. She has held various positions in marketing roles at RÉGIE 3 and other companies, contributing to brand growth through effective media strategies.
Current Role at Teads
Salma Kannane serves as the Business Director at Teads, a position she has held since 2022. In this role, she is based in Casablanca, Casablanca-Settat, Morocco. Her responsibilities include developing and implementing media strategies that help brands effectively engage with their target audiences. She leverages her extensive experience in marketing and media to drive brand growth.
Previous Experience at RÉGIE 3
Before joining Teads, Salma Kannane worked at RÉGIE 3 in various capacities. She was the Marketing & Innovation Director from 2020 to 2022, where she focused on innovative marketing strategies. Prior to that, she served as Responsable marketing from 2016 to 2020 and as Chef de Produit from 2012 to 2016. Her tenure at RÉGIE 3 spanned a total of six years, contributing significantly to the company's marketing efforts.
Early Career at Shem's Publicité
Salma Kannane began her career at Shem's Publicité as Chef de publicité junior in 2011. This role lasted for three months and provided her with foundational experience in advertising and marketing within the Préfecture de Casablanca, Morocco. This early exposure helped shape her career in marketing.
Educational Background in Marketing
Salma Kannane has a strong educational background in marketing. She earned her Master's degree in Marketing from ISCAE Casablanca, completing her studies from 2011 to 2012. Additionally, she holds a Bachelor's degree in Marketing from the same institution, which she obtained from 2007 to 2011. She also pursued specialized training in TV Advertising and Sales at Goldbach Media AG and in Radio Creativity at Vlaamse Audiovisuele Régie.
Skills and Expertise
Salma Kannane possesses expertise in developing full-stack and full-funnel media solutions aimed at brand growth. She has a strong problem-solving mindset and enjoys tackling challenges within the marketing landscape. Her ability to create innovative media strategies has been instrumental in helping brands effectively reach their audiences.