Addie Robertson
About Addie Robertson
Addie Robertson is a Business Analyst specializing in Post Acquisition Integration at TELUS, with a diverse background in marketing and leadership roles across various industries.
Current Role at TELUS
Addie Robertson currently serves as a Business Analyst focusing on Post Acquisition Integration at TELUS. In this role, she leverages her analytical skills to oversee the seamless integration of newly acquired businesses into the TELUS corporate structure. Her responsibilities include evaluating financial performance, ensuring compliance with organizational standards, and coordinating cross-functional teams to achieve integration objectives. Beginning her tenure at TELUS in November 2021, Robertson has contributed to multiple integration projects that align with the company's strategic goals.
Marketing Specialist at TELUS
In addition to her role as a Business Analyst, Addie Robertson also works as a Marketing Specialist as part of TELUS’s Marketing Development Program based in Toronto, Ontario, Canada. Her role in this capacity involves developing and executing marketing strategies to support TELUS’s products and services. By analyzing market trends and consumer data, she helps to formulate campaigns that resonate with target audiences and drive business growth. The dual roles reflect her versatility and capability in both analytical and marketing domains.
Early Career and Internships
Addie Robertson's early career includes a range of internships that provided her with diverse industry experience. In 2015, she started as a Junior Intern at the Boston Red Sox, where she gained initial exposure to the professional sports industry. Following this, in 2017, she interned at marlo marketing in Boston, focusing on consumer products and gaining insights into marketing strategies. In 2018, she worked as an Assistant Marketing Manager Intern at PepsiCo in Toronto, contributing to the consumer goods sector by assisting in marketing management tasks. These internships collectively equipped her with a robust foundation in various aspects of business and marketing.
Educational Background
Addie Robertson has a solid educational background in Business and Commerce. She graduated with a Bachelor's Degree from the Smith School of Business at Queen's University, where she studied from 2015 to 2019. During her studies, she also participated in an exchange semester at the University of Bath in 2018, expanding her academic experience internationally. Before her university education, Robertson attended The Winsor School from 2011 to 2015, where she completed her high school education. Her academic journey has been marked by a blend of domestic and international experiences that have enriched her understanding of global business practices.
Leadership at Smith Commerce Society
From 2018 to 2019, Addie Robertson held the position of Class of 2019 President at the Smith Commerce Society in Kingston, Ontario, Canada. In this leadership role, she was responsible for representing the interests of her peers, organizing events, and facilitating communication between students and faculty. Her tenure as president showcased her leadership and organizational skills, contributing to a positive and productive academic environment. This experience further honed her ability to manage responsibilities, lead teams, and navigate the complexities of organizational leadership.