Madeline Jacobson
About Madeline Jacobson
Madeline Jacobson is the Head of Content at Tethr, a position she has held since 2023. With a background in content marketing and writing, she has previously worked at Bloomfire and Weiss-Roessler Writing, and has authored articles on topics related to call centers and AI.
Work at Tethr
Madeline Jacobson serves as the Head of Content at Tethr, a position she has held since 2023. In this role, she is responsible for overseeing content strategy and development, focusing on enhancing customer engagement and communication. Her work is conducted remotely, allowing her to collaborate with teams across various locations.
Previous Experience at Bloomfire
Prior to her current role, Jacobson worked at Bloomfire for a total of five years, first as a Marketing Manager from 2018 to 2021 and then as a Senior Content Marketing Manager from 2021 to 2023. During her tenure, she focused on content marketing strategies and initiatives that supported the company's growth and customer outreach efforts. Her experience in Austin, Texas, provided her with insights into the tech and marketing landscape.
Education and Expertise
Jacobson earned her Bachelor of Arts (B.A.) in English from Whitman College, where she studied from 2008 to 2012. Her educational background has equipped her with strong writing and analytical skills, which she applies in her content creation and marketing strategies. Additionally, she has experience as a Writing Tutor at Whitman College, where she supported fellow students in developing their writing abilities.
Content Contributions and Topics
Jacobson has authored articles focused on various aspects of customer service and content strategy. She has written about improving call center agent performance and the importance of maintaining human involvement in AI processes. Her work includes discussions on call center coaching, quality assurance, customer satisfaction surveys, and the evolving role of AI in contact centers. She also explores the differences between quality assurance and quality control in these environments.
Early Career Background
Before her roles at Bloomfire, Jacobson worked in various positions that contributed to her professional development. She served as a Content Coordinator and Copywriter at Weiss-Roessler Writing for one year and worked as a College Access Coach at College Forward for nearly a year. These early experiences helped shape her skills in content creation and coaching.