Sydney Bolinger
About Sydney Bolinger
Sydney Bolinger serves as the Chief Marketing Officer at BibleProject, where she has worked since 2020. With a background in marketing roles across various organizations, she focuses on creating personalized consumer journeys and understanding audience needs.
Current Role at BibleProject
Sydney Bolinger serves as the Chief Marketing Officer at BibleProject, a position she has held since 2020. In this role, she focuses on developing marketing strategies that resonate with audiences and enhance engagement. Her responsibilities include overseeing marketing initiatives and ensuring that the messaging aligns with the organization's mission. Sydney's leadership is aimed at fostering a deeper connection between the organization and its audience.
Previous Experience in Marketing
Prior to her current role, Sydney Bolinger held various marketing positions. She worked as the Audience Engagement Manager at BibleProject from 2018 to 2020, where she contributed to audience growth and engagement strategies. Before that, she was a Digital Marketing Manager at Union Wine Company for nine months in 2018. Her experience also includes a role as a Marketing Coordinator for Nike Swim at Perry Ellis International from 2017 to 2018, and as a Marketing Specialist at Emergency Reporting from 2014 to 2016.
Educational Background
Sydney Bolinger studied at Western Washington University, where she earned a Bachelor of Business Administration (BBA) with a focus on Marketing. Her studies spanned from 2012 to 2014. This educational background provided her with a solid foundation in marketing principles and strategies, which she has applied throughout her career.
Early Career and Volunteer Work
Sydney Bolinger began her career with various roles that included working as a Circulation Clerk and Orientation Leader at Whatcom Community College from 2011 to 2013. Additionally, she volunteered as a High School Leader for Young Life from 2013 to 2015, where she engaged with students and organized community activities. These early experiences contributed to her understanding of audience needs and community engagement.
Focus on Consumer Engagement
Sydney Bolinger emphasizes the importance of understanding audience needs in her marketing strategies. She is passionate about creating personalized consumer journeys that build trust and engagement. Her approach is centered on inspiring and organizing teams to take meaningful action, ensuring that marketing efforts are aligned with consumer expectations and preferences.