Biola Dada
About Biola Dada
Biola Dada serves as the West Africa Outreach Coordinator at The Global Centre for Risk and Innovation since 2020, bringing extensive experience in marketing and project management. He has held various managerial roles in marketing and communications across multiple industries, including hospitality and media.
Work at The Global Centre for Risk and Innovation (GCRI)
Biola Dada serves as the West Africa Outreach Coordinator at The Global Centre for Risk and Innovation since 2020. In this role, Dada focuses on outreach initiatives within West Africa, contributing to the organization's mission of addressing risk and innovation challenges in the region. The position involves engaging with various stakeholders to promote awareness and collaboration on risk management strategies.
Professional Experience in Marketing and Communications
Biola Dada has a diverse background in marketing and communications. Prior to joining GCRI, Dada worked at Richbrands Group as Unit Head for Switch Experiential, managing activation projects worth over N200 million for multinational clients. Dada also held the position of Marketing Communications Executive at Service Desk Ltd, where responsibilities included developing marketing strategies. Additionally, Dada served as Media Manager at Strada Media, further enhancing expertise in media and communications.
Educational Background and Certifications
Biola Dada holds a Bachelor of Technology (B.Tech.) in Applied Physics from Ladoke Akintola University of Technology, completed in 2011. Dada has pursued various certifications to enhance professional skills, including a Certificate in SME ToolKits from Lagos Business School in 2019, and a Certificate in Social Media Marketing from Shaw Academy in 2016. Dada also completed a program at Orange Academy focused on Break Away Designers in 2016.
Achievements in Project Management
Throughout the career, Biola Dada has successfully managed significant activation projects and developed market strategies for notable brands. While at Richbrands Group, Dada managed projects for clients such as MTN and Emirate Airline. Dada has also contributed to strategies for major organizations like the British Council, United Bank of Africa, and Procter & Gamble, demonstrating a strong ability to drive marketing initiatives.
Experience in the Hospitality Industry
Biola Dada has extensive experience in the hospitality sector, having held several managerial positions at Moorhouse Properties Limited. Dada served as Sales and Marketing Manager for Epe Resort and Spa and as Business Development Manager for the company. This experience has provided a solid foundation in hospitality management and marketing within the Nigerian market.