Yana Krasnitskaya 🇺🇦
About Yana Krasnitskaya 🇺🇦
Yana Krasnitskaya serves as the Director of Colleague Engagement, Culture and Communications at The New York Times, where she focuses on enhancing employee recognition and engagement. With a background in communications and market research, she has held various roles at IBM and Salesforce, contributing to strategic initiatives in employee engagement and organizational culture.
Work at The New York Times
Yana Krasnitskaya serves as the Director of Colleague Engagement, Culture, and Communications at The New York Times. She has held this position since 2023, contributing to the organization from New York, New York. In her role, she focuses on creating recognition programs and opportunities across various business units. She partners with HR and Operations leads to synthesize engagement data and address high-priority needs. Additionally, she develops communications plans and messaging for company-wide programs, ensuring clarity and consistency in communications related to culture, processes, and diversity, equity, and inclusion (DEI) priorities.
Previous Experience at IBM
Prior to her current role, Yana Krasnitskaya had an extensive career at IBM, where she held several positions from 2013 to 2022. She began as a Senior Analyst in B2B Market Research, then transitioned to Communications Advisor for the same department. She later served as Communications & Enablement Advisor and Communications Manager within the Enterprise Client Experience Program. Her final role at IBM was as Communications Team Lead for the Enterprise Client Experience Program, where she worked for 11 months. Throughout her tenure, she focused on enhancing communication strategies and improving client engagement.
Education and Expertise
Yana Krasnitskaya holds a Master of Public Administration (MPA) in Finance from Columbia University in the City of New York, where she studied from 2011 to 2013. She also earned a Bachelor of Arts (B.A.) in Social Welfare from the University of California, Berkeley, completing her degree from 2007 to 2010. Her educational background provides her with a strong foundation in public administration and social welfare, which informs her approach to colleague engagement and communications.
Initiatives and Contributions
In her role at The New York Times, Yana Krasnitskaya has developed a series of events aimed at connecting employees with leaders. These initiatives are designed to align employees with the organization's mission and values. She works collaboratively with multiple departments to provide central planning and programming for Manager Meetings across business units, ensuring that engagement efforts are integrated and effective.