Abbey Phillips
About Abbey Phillips
Abbey Phillips is a Senior Manager of Field and Partner Marketing for North America and UKI at Theta Lake, with extensive experience in marketing roles across various companies in the tech sector. She specializes in account-based marketing and demand generation strategies, having previously held positions at Vectra AI, Cohesity, and CoachHub.
Work at Theta Lake
Abbey Phillips currently holds the position of Sr. Manager, Field and Partner Marketing for North America and UKI at Theta Lake. She has been with the company since 2023, working remotely. In this role, she focuses on developing and executing marketing strategies that enhance partnerships and drive demand generation.
Previous Experience in Marketing
Prior to her current role, Abbey Phillips worked at several organizations in various marketing capacities. She served as the Field & Channel Marketing Manager at Vectra AI for three months in 2022. At Cohesity, she held multiple positions, including Field Marketing Manager for North Central from 2019 to 2021 and Sr. Field Marketing Manager for North Central & Midwest from 2021 to 2022. Additionally, she worked as the Sr. Field Marketing Manager at CoachHub from 2022 to 2023.
Education and Expertise
Abbey Phillips earned a Bachelor of Science in Marketing: Advertising and Promotions and a Master of Business Administration (M.B.A.) from Missouri State University. Her academic background supports her expertise in Account-Based Marketing (ABM) and Demand Generation strategies. She has a strong focus on full-funnel marketing approaches and specializes in event marketing within the B2B tech sector.
Professional Background
Abbey Phillips has a diverse professional background in marketing, having worked in various roles since 2014. Early in her career, she was a Marketing Associate at Turnkey Technologies, Inc. and later served as a Marketing Specialist at ConvergeOne. She also contributed to the AITP of the Ozarks as a Board of Directors member, managing special events from 2019 to 2020.
Achievements in Demand Generation
Abbey Phillips has a proven track record of exceeding demand generation targets for enterprise SaaS organizations. Her experience in developing and implementing marketing strategies has contributed to successful outcomes in her previous roles, particularly in the B2B technology sector.