TICKR
Tickr OmniView is the premier AI-driven platform that powers faster insights and better decisions for the world's leading CPGs, retailers, and data providers. Powered by Generative AI & Data Science, Tickr gives companies serving consumer markets the ability to unify multi-source promotion, marketing and sales performance data into a single source of truth for fully informed decision-making, predictive multi-scenario explorations, and optimization of brand reputation, marketing, advertising, promotions, sales efforts and much more. Tickr’s best-in-class combination of end-to-end data integration, data management, AI & machine learning technology and scalable architecture makes it simple for data-driven professionals in CPG & retail to unify, analyze, explore and act on all of their key performance metrics.
Company Overview
TICKR is a privately held company founded in 2011, specializing in software development. With a team size of 15, it operates as a small business. The company is headquartered in San Francisco, California, and has a location in London, UK. TICKR focuses on providing AI-powered predictive insights through its Tickr OmniView cloud platform, which is designed to enhance sales, brand, and marketing performance.
Services
TICKR offers a range of services through its Tickr OmniView platform, which integrates end-to-end data management with AI and machine learning technology. The platform specializes in generative AI, data science, and various aspects of consumer packaged goods (CPG) and retail. Key services include predictive analytics, demand forecasting, price optimization, and consumer segmentation. OmniView also provides real-time cross-channel data integration and enables predictive multi-scenario explorations for informed decision-making.
Technology and Features
The Tickr OmniView platform is built on a scalable architecture that supports data-driven professionals in the CPG and retail sectors. It features an agile and customizable data model, allowing for data agnosticism and multi-channel integration. The platform employs machine learning and natural language processing to enhance data sources, providing optimized predictions and actionable insights. Key features include real-time omnichannel tracking, comprehensive sales and brand visibility, and an AI Core Prediction Layer for precise forecasting.
Specialties
TICKR has developed expertise in several areas relevant to the software development and data analytics industries. Its specialties include generative AI, price elasticity, shopper elasticity, churn and propensity modeling, and causal inference. The company also focuses on scalable forecasting and explainable forecasting, which are critical for effective decision-making in marketing and sales. These specialties enable TICKR to address the specific needs of CPGs, retailers, brokers, and distributors.
Market Position
TICKR operates within the software development industry, specifically targeting the CPG and retail sectors. The company's Tickr OmniView platform is designed to unify multi-source promotion, marketing, and sales performance data into a single source of truth. By eliminating data silos and automating data science processes, TICKR positions itself as a provider of intelligent solutions that drive smarter decisions across various business functions, including sales, supply chain, and category management.