Adam Marinik
About Adam Marinik
Adam Marinik is a Senior Technical Specialist at Tinuiti, where he provides advanced technical support and strategic advice for email clients. He has extensive experience in data analytics and campaign management, having worked for various companies including Orbitz Worldwide, Merkle, and Guthy-Renker.
Current Role at Tinuiti
Adam Marinik serves as a Senior Technical Specialist at Tinuiti, a position he has held since 2018. In this role, he provides platform-agnostic advanced technical support and strategic advice to Tinuiti's email client base. His expertise contributes to the effectiveness of email marketing initiatives, ensuring clients receive comprehensive support tailored to their needs.
Previous Experience in Email and Data Analytics
Prior to his current role, Adam Marinik worked at Yesmail as a Solutions Manager from 2015 to 2017, where he focused on email marketing solutions. He also held the position of Manager, Email Data and Analytics at Orbitz Worldwide for one year in 2014 to 2015. His experience in these roles involved managing analytics resources that supported CRM programs and reporting on operational and performance metrics.
Education and Expertise
Adam Marinik earned a Bachelor of Science degree in Mechanical Engineering from The University of Texas at Austin, completing his studies from 2000 to 2005. His educational background complements his professional expertise in executing email and direct mail programs. He specializes in various marketing platforms, including Klaviyo, Bronto, DotDigital, Salesforce Marketing Cloud, and Unica, alongside skills in SQL and data analysis.
Career Background in Data Analysis
Adam Marinik has a diverse background in data analysis and engineering. He worked as a Senior Database Analyst at Guthy-Renker from 2012 to 2014 and as a Senior Campaign Analyst at Merkle from 2007 to 2011. His earlier roles include positions as a Customer Insight Analyst at PetSmart and a Manufacturing Engineer at Stryker Communications. This varied experience has equipped him with a strong foundation in analytics and technical support.