Aksana Sasnouskaya
About Aksana Sasnouskaya
Aksana Sasnouskaya is a Digital Analyst with expertise in data-driven decision-making and cross-channel strategies for B2B and B2C companies. She has a diverse background in marketing and analytics, having worked in various industries across multiple regions.
Current Role as Digital Analyst
Aksana Sasnouskaya currently serves as a Digital Analyst at Tinuiti, a position she has held since 2022. In this role, she focuses on analyzing data to inform marketing strategies and optimize performance. Her expertise in data-driven decision-making supports the company's objectives in delivering effective marketing solutions.
Previous Experience at Tinuiti
Prior to her current role, Aksana worked at Tinuiti as an Associate Digital Analyst from 2021 to 2022. During her tenure, she contributed to various projects that involved data analysis and the development of marketing strategies. This experience laid the groundwork for her current responsibilities.
Educational Background
Aksana holds a Bachelor’s Degree in Marketing/Marketing Management from Belarusian State University of Informatics and Radioelectronics, which she completed from 2008 to 2012. She furthered her education by obtaining a Postgraduate Certification in Data Analytics from Purdue University in 2021 and a Certificate in Marketing Management from UCSC Silicon Valley Extension in 2020.
Experience in Diverse Industries
Aksana has extensive experience working with businesses across various sectors, including insurance, IT, entertainment, and education. Her work spans multiple regions, including the CIS, EU, and USA markets, allowing her to develop a comprehensive understanding of different market dynamics.
Role as Marketing Analyst at ClearAction Continuum
Before joining Tinuiti, Aksana worked as a Marketing Analyst at ClearAction Continuum for four months in 2020. In this role, she applied her analytical skills to support marketing initiatives and strategies, contributing to the company's objectives during her brief tenure.