Alyssa Fumagalli
About Alyssa Fumagalli
Alyssa Fumagalli is a Senior Strategist in Programmatic at Tinuiti, where she has worked since 2023. She has extensive experience in programmatic media, having held various roles at Tinuiti, Ticketmaster, and Zenith, among others.
Current Role at Tinuiti
Alyssa Fumagalli currently serves as a Senior Strategist in Programmatic at Tinuiti, a position she has held since 2023. In this role, she focuses on developing and executing programmatic advertising strategies to optimize client campaigns. Her expertise in programmatic media buying and analytics contributes to the overall effectiveness of the marketing initiatives at Tinuiti.
Previous Experience at Tinuiti
Alyssa Fumagalli has a history of working at Tinuiti, where she held multiple positions. She worked as a Specialist in Programmatic from 2020 to 2021 and later as a Senior Specialist in Programmatic for one month in 2021. Her tenure at Tinuiti has provided her with a solid foundation in programmatic advertising, allowing her to advance to her current senior strategist role.
Professional Background
Alyssa Fumagalli has accumulated extensive experience in the field of programmatic advertising. Before her current role, she worked at Williams-Sonoma, Inc. as a Senior Analyst in Programmatic for eight months in 2021-2022. She also served as an Associate Manager in Programmatic at Ticketmaster from 2019 to 2020. Her early career included roles at Zenith, where she was a Media Trainee and later an Assistant Media Planner, Digital.
Education and Academic Background
Alyssa Fumagalli studied at the University of California, Davis, where she earned a B.S. in Psychology with a Biology Emphasis and a B.A. in Communications. She also completed an English Minor during her studies from 2013 to 2017. Her academic background provides her with a strong foundation in both psychological principles and communication strategies.
Internship Experience
Alyssa Fumagalli has gained valuable experience through various internships. She worked as a Social Media Intern at the University of California, Davis in 2017, a Marketing Intern at Capital Public Radio in 2016, and a Social Media Strategy Intern at Thought For Food in 2016. These roles allowed her to develop skills in social media management and marketing strategies.