Eva Papadimitriou
About Eva Papadimitriou
Chief Product Officer
Eva Papadimitriou serves as the Chief Product Officer. In this role, she oversees the development and implementation of innovative features designed to enhance the company's product offerings. Her leadership is crucial in driving the strategic direction of the product development team and ensuring alignment with the company's overall goals.
Launch of New Shopify Integration Feature
Eva Papadimitriou led the launch of a new feature aimed at simplifying influencer product seeding and reducing waste. This feature integrates with Shopify, making it easier for brands to manage their influencer marketing efforts. The integration helps streamline processes, thereby enhancing efficiency and sustainability.
Host of The Fast Traack Podcast
Eva Papadimitriou hosts a podcast called The Fast Traack. Through this platform, she shares valuable insights on influencer marketing with industry professionals and enthusiasts. The podcast covers various aspects of the field, offering listeners expert advice and up-to-date information.
Developer of the Brand Vitality Score (VIT)
Eva Papadimitriou developed the proprietary Brand Vitality Score (VIT). This unique metric measures the impact of influencer content, offering brands a way to quantify their marketing efforts. The VIT helps companies make data-driven decisions to optimize their influencer campaigns.
Recognized by MarTech Breakthrough Awards
Under Eva Papadimitriou's leadership, the influencer marketing platform was recognized as the 'Best Influencer Marketing Management Platform' by the MarTech Breakthrough Awards. This accolade underscores the platform's excellence and the innovative solutions it brings to the influencer marketing industry.