Fraser Neil

Vice President Sales @ Trax

About Fraser Neil

Fraser Neil serves as the Vice President of Sales at Trax Retail, bringing over 20 years of experience in retail and consumer packaged goods sales. He has held various leadership roles, including positions at McCurrach and The Youth Group, and is actively involved in community initiatives.

Current Role at Trax Retail

Fraser Neil serves as the Vice President of Sales at Trax Retail, a position he has held since 2021. In this role, he oversees sales operations across the EMEA region. His responsibilities include developing sales strategies, managing client relationships, and driving revenue growth. Fraser's extensive experience in retail sales contributes to his effectiveness in this leadership position.

Previous Experience at McCurrach

Fraser Neil has a significant history with McCurrach, where he worked in various roles from 2004 to 2018. His positions included Commercial Controller for Unilever, Account Controller for Kimberly-Clark and Kerry Foods, and Divisional Sales Manager for Nestle Purina. He was part of the Senior Leadership Team, focusing on key account growth and team management during periods of change.

Education and Training

Fraser Neil completed his secondary education at Queen Anne High School from 1991 to 1997. He then pursued further studies at Edinburgh's Telford College, where he focused on Business Information Technology from 1997 to 1999. This educational background laid the foundation for his career in retail and sales.

Youth Mentorship and Community Involvement

Since 2021, Fraser has been working as a Youth Mentor at The Youth Group, where he engages with young individuals to provide guidance and support. He also serves as the chairperson of a local scout group executive committee and board of trustees, demonstrating his commitment to community service. Additionally, he is actively involved in the Grocery Aid Scottish Network, focusing on raising awareness and funds for charitable causes.

Expertise in Retail and FMCG Sales

Fraser Neil has over 20 years of experience in retail and consumer packaged goods (CPG) sales. His expertise spans various categories, including confectionery, hot beverages, chilled foods, and snacks. He has worked with multiple formats of retailers and has a strong understanding of the dynamics within the grocery sector, which enhances his effectiveness in sales leadership roles.

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